Another new strategy of marketing for the chain of Magic Accommodation Costa Blanca.
Publicado por admin en 27 Jan 2009 a las 12:22 pm | Etiquetado como: Created by Magic Costa Blanca, Families with older children, Families with young children, Group of friends, Groups, Senior couples, Single travelers, Young couples
What we call “magic time.” Talk as we have for some time, the chain shows interest in new technologies, especially the 2.0 marketing is important. For the direction of the chain, the importance of adapting to the new channels is essential, and places those pioneers in some aspects.
The current promotion, customers will send to 4000 friends, a personalized calendar in which the name of the recipient. A strategy called “sniper” (design of individual impact), following a CRM (management of customer relationships).
Our Director General, Javier Garcia Cuenca, says about this, “the strategy of relationship marketing convey our best wishes for 2009 and we are present at the tables of our employees, customers and friends. It was conceived and designed a calendar from heart to heart, from friend to friend. ”
Measures that will undoubtedly do to make our customers feel-friendly, highly valued and unique within our group.
Via gruponoticias.net
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